Top Episodes Archives | What Works
EP 224: Building Confidence Through Consistent Action With Shatterboxx Design Founder Jamie Varon

EP 224: Building Confidence Through Consistent Action With Shatterboxx Design Founder Jamie Varon

Jamie Varon made a big lifestyle change over the last few years and I wanted to know where she found the confidence to do life differently as a small business owner.

We talk about the year she spent living and working in France, how she’s redefined satisfaction for herself, and how she balances setting goals with finding peace in what already is. We also talk about the very real implications these changes have had on her business and professional success.

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EP 214: Creating Content That Stands Out with Awkward Marketing Creator Rachael Kay Albers

EP 214: Creating Content That Stands Out with Awkward Marketing Creator Rachael Kay Albers

Rachael Kay Albers is a marketer who hates marketing. As the founder and creative director of RKA ink, a branding, web design, and digital marketing studio, Rachael has helped hundreds of small business owners all over the world stand out online without selling their soul or playing the manipulation game.

When not crafting epic, unforgettable brands for her clients, Rachael hosts Awkward Marketing, a business comedy show blending fun-size small business advice with storytelling and sketch comedy, for entrepreneurs who want to create epic, unforgettable brands online.

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EP 210: Doing Less To Achieve Your Goals With Do Less Author Kate Northrup

EP 210: Doing Less To Achieve Your Goals With Do Less Author Kate Northrup

As an entrepreneur, bestselling author, and mother, Kate Northrup has built a multimedia digital empire that reaches hundreds of thousands globally. She’s committed to supporting ambitious women to light up the world without burning themselves out in the process. Kate teaches data-driven and soul-driven time and energy management practices that result in saving time, making more money, and experiencing less stress.

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EP 199: Leveling Up Using A Simple One-Day Event With The CEO Retreat Creator Racheal Cook

EP 199: Leveling Up Using A Simple One-Day Event With The CEO Retreat Creator Racheal Cook

Racheal Cook is the creator of Sweet Spot Strategy and the CEO Retreat.

Racheal and I talk about how she came up with the idea of the CEO Retreat, how it solved a persistent problem for her clients, and what her greatest fear about hosting the event was. We also discovered how the idea has evolved and the role it plays in her business today. Hint: it’s big!

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EP 197: Growing A Sold-Out Program From The Seed Of An Idea With Fix My Churn Founder Val Geisler

EP 197: Growing A Sold-Out Program From The Seed Of An Idea With Fix My Churn Founder Val Geisler

My guest today is Val Geisler. Val is an email marketing specialist and the founder of Fix My Churn.

Today, Val is wrapping up a 12-week email marketing program that netted her about $90,000.

But just 6 months ago, this kind of result would have been hard to believe.

A small offer—a 2-hour workshop on the research behind successful email marketing—changed everything.

I talk with Val about how she came up with the seed of her big idea, how she sold the workshop that started it all, and how she developed the 12-week program once she knew it would be a success. We also discuss the mindset behind starting small and why it was key to her accomplishment.

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Go behind the scenes to find out what’s really working to run & grow a small business today.

Tara McMullin

Tara McMullin

Host of What Works

Tara is a podcaster, small business community leader, and speaker. She’s been helping small business owners find what works for them for over a decade. Her goal is to push past the hype and facilitate candid conversations about doing business in the New Economy.

Tara McMullin, What Works Weekly Newsletter

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