In this episode, you’ll learn how Bonnie Gillespie, the author of Self-Management For Actors, planted a seed before she even started her business. Her bridge job as a show business industry columnist blossomed into an empire that is still rooted in the words she wrote over 20 years ago.
Email by email, article by article, blog post by blog post, book by book, even tweet by tweet, she’s strategically pieced together her body of work.
Bonnie and I talk about how she realized her first book was waiting to be born, the way she used an automated Twitter account to develop a new product, how she stays in dialogue with her audience to fuel the content she publishes, and why she doesn’t buy into guru culture.