Mindset & Identity
EP 196: Building An Empire One Piece of Content At A Time With Bonnie Gillespie

EP 196: Building An Empire One Piece of Content At A Time With Bonnie Gillespie

In this episode, you’ll learn how Bonnie Gillespie, the author of Self-Management For Actors, planted a seed before she even started her business. Her bridge job as a show business industry columnist blossomed into an empire that is still rooted in the words she wrote over 20 years ago.

Email by email, article by article, blog post by blog post, book by book, even tweet by tweet, she’s strategically pieced together her body of work.

Bonnie and I talk about how she realized her first book was waiting to be born, the way she used an automated Twitter account to develop a new product, how she stays in dialogue with her audience to fuel the content she publishes, and why she doesn’t buy into guru culture.

EP 195: How Small Ideas Lead To Big Success With Tara McMullin

EP 195: How Small Ideas Lead To Big Success With Tara McMullin

There was something about this group of people: down to earth, honest, and thoughtful. The group never suffered the same drama that so many other online groups suffered.

It was a positive *and* constructive place to be.

Unfortunately, it just didn’t fit into my big plans. It was always on the back burner.

Then, at the end of 2016, I decided to pull the plug on our main offer, Quiet Power Strategy. I was ready to grow something bigger and even more useful for small business owners.

EP 194: Finding A Niche In A Crowded Market With Photographer Janeris Marte

EP 194: Finding A Niche In A Crowded Market With Photographer Janeris Marte

Janeris Marte had been a photographer for 18 years with limited success. She was a self-described jack of all trades.

She could specialize in photography for adoptive families.

Instead of creating portraits of anyone who popped into her inbox, she could focus on connecting with a community of people she knew well with a service that could transform their families.

In this interview, you’ll hear how Janeris decided to focus on adoptive families, how she connects with new clients, and the specialized packages she’s able to offer because of her niche.

EP 192: Creating What You Love Using Patreon With Real Talk Radio Host Nicole Antoinette

EP 192: Creating What You Love Using Patreon With Real Talk Radio Host Nicole Antoinette

Nicole is the host of Real Talk Radio, a podcast that digs deep into the lives of athletes, writers, entrepreneurs, parents, coaches, and activists. Four years into finding an opportunity to coach people who wanted a similar lifestyle to hers, she decided to make a big change.

Nicole decided to do away with coaching and digital products and just get paid to having fascinating, honest conversations with people living fulfilling lives.

What Works offers in-depth, well-researched content that strips away the hype of the 21st-century economy.

Whether you love the podcast, the articles, or the Instagram content, we’d love your support.Â