Customers & Clients Archives

EP 194: Finding A Niche In A Crowded Market With Photographer Janeris Marte

Mar 26, 2019

Janeris Marte had been a photographer for 18 years with limited success. She was a self-described jack of all trades.

She could specialize in photography for adoptive families.

Instead of creating portraits of anyone who popped into her inbox, she could focus on connecting with a community of people she knew well with a service that could transform their families.

In this interview, you’ll hear how Janeris decided to focus on adoptive families, how she connects with new clients, and the specialized packages she’s able to offer because of her niche.

EP 193: Doing More With Less: How Small Business Owners Take A Minimalist Approach

Mar 21, 2019

We asked 4 members of the What Works Network to share what has worked for them and each gave their own take on how business can benefit from a less-is-more approach to doing business.

EP 190: Getting It Done In Just 3 Days Per Week With Oasis Center For Craniosacral Therapy Founder Mindy Totten

Mar 12, 2019

For most people, working just 3 days a week is a pipe dream. But Mindy Totten made it reality. She went from working 6.5 days per weeks as a craniosacral therapist to working just 3 days per week. Find out why Mindy attributes the biggest change to an internal shift.

EP 186: Finding Clients On LinkedIn With Career Stories Founder Kerri Twigg

Feb 26, 2019

Kerri Twigg has leveraged LinkedIn to build a thriving career coaching brand with a waitlist of prospective clients. She shares exactly what works for her as she shares content, connects with new people, and vets potential clients.

EP 179: Reimagining The Coaching Business Model With Business Strategist Kyla Roma

Jan 29, 2019

Think there’s 1 right way to run a coaching business? Think again. About a year ago, Kyla Roma started pioneering a new model for the way she’d deliver business coaching. In our interview, we go behind-the-scenes of how that model evolved and how it works today.

EP 176: Shaping Your Message While Sharing It With The World With Scholar Shape Founder Margy Thomas

Jan 15, 2019

It’s tempting to think that to do your best work, you have to hunker down in your creative cave, scratch out your brilliant thoughts by the fire, and only emerge once you’ve had your eureka moment. In fact, I know plenty of thinkers and entrepreneurs who have tried to do exactly that. Margy Thomas is not one of them. In this week’s episode, learn how Margy is co-creating her legacy work with the people who need it most.

EP 175: What’s Working (And What’s Not) In Facebook Ads With The Ad Strategist Founder Amanda Bond

Jan 10, 2019

Facebook ad costs are rising fast. So what’s a small business owner to do? Amanda Bond, The Ad Strategist, explains what’s happening and why–plus a framework for using ads when your business is ready.

EP 174: Creating Real Value On Social Media With Creative Genius Law Founder, Patrice Perkins

Jan 8, 2019

[smart_track_player url="http://media.blubrry.com/profit_power_pursuit_a/content.blubrry.com/profit_power_pursuit_a/What_Works_TRENDS_1_8_2019.mp3" social_gplus="false" social_linkedin="true" ] After over 10 years in this business, I’ve seen a lot when it comes to...

EP 171: Focusing On Real Relationships With The Jordan Harbinger Show Host Jordan Harbinger

Dec 25, 2018

The small business landscape is constantly evolving. At What Works, we’ve noticed 5 key trends start to take on a life of their own–and we predict they’ll play a huge part in shaping 2019 for small business owners. Up next: focusing on real relationships.

EP 163: Profiting From Partnerships With Branding Outside The Box Founder Dana Kaye

Nov 27, 2018

Dana Kaye does things differently. She won’t give you the same run-of-the-mill advice that other publicists will… and that not only helps her company grow, it also helps her clients reach new heights. In this episode of What Works, Dana describes how partnerships lead to smart and intentional growth. She also discusses how important networking and expressing gratitude is for small (and big) business.

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