Graham Cochrane is an audio engineer and the founder of The Recording Revolution. We talk about problem-solving as business inspiration, and personal finance as a guide for business development. Graham also opens up about his sort of haphazard way of launching products in the past and what he’s done to create a more powerful launch system for his latest product. Graham’s story is down-to-earth and relatable—despite his immense amount of success. If you’re curious about how seemingly humble ideas turn into 6 or 7-figure success, this is the interview for you.