Episode 004 – Listening to Your Audience with James Victore

Oct 28, 2015 | Podcast, Profit Power Pursuit

Tara McMullin is a writer, podcaster, and producer who explores what it takes to navigate the 21st-century economy with your humanity intact. Click here to support this work.

Listen to your audience—but don’t let them dictate what you create. That is messaging coming loud & clear from rockstar designer James Victore. James also shares how several business pivots became personal milestones for him. I love how James talks about business growth: your foot is always either on the gas or on the brake. There is no coasting in business. He’s always looking for the next opportunity, idea, or inspiration. Take special note of how James describes finding his own voice—even though he started his design career as a mimic.

You can directly learn from James in his CreativeLive course Bold and Fearless Design.

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