Where do you want to be a year from now? If you're like most people I ask, you immediately related your circumstances a year from now to your circumstances today. You did a fast & dirty projection from your current position in life and business to your likely...
I'm a ladder climber. Academic ladders, professional ladders, social ladders, athletic ladders--I will work the system to get higher and higher. I've not done it particularly well or with a master plan the way some folks do. But the drive to prove myself worthy of...
My guest today is Hillary Rea, the founder of Tell Me A Story. Hillary helps entrepreneurs, leaders, and change makers identify that personal narratives that create powerful communication.
Now, you might think Hillary had this whole speaking up and taking a stand thing under control.
She did, too.
In fact, in episode 226, Hillary shared how she’s found the confidence to stand on stage and share vulnerable personal experiences through storytelling.
But earlier this year, just after Covid-19 upended her business, Hillary realized she had let herself, her story, and her stand get watered down. She was trying to squeeze into a mold that she assumed other people wanted her to fit into.
This is the story of how she reversed course, started speaking up for real, and the challenges she faced as she did.
Hillary and I talk about how her business shakeup this year helped her see what had become a big problem, how she tried to fit in and avoid looking like a weirdo, the concrete changes she made to how she presents her work, and the ongoing challenges of continuing to speak up in a stronger way.
It's pumpkin spice season. It's apple cider donut season. It's even getting to be jacket season. And, soon... ...it will be small business planning season. You know, the time of year when everyone (including me) encourages you to take a step back, think...
There's a mason jar of flaky salt that has a permanent place on my kitchen counter. If you're not familiar with flaky salt, I'm very excited for you--and I'm excited to be the person to tell you about it. Flaky salt is just what it sounds like: big, crystalline,...
Planning, productivity, and getting through the never-ending to-do list are some of the biggest concerns of the small business owners we work with. They certainly were some of my biggest concerns for years. I'd come up with a "great" plan at the beginning of every...
Would all the people-pleasers please stand up? All of you? Oh, wow. Okay, whether you really identify as a people-pleaser or not, I'm sure you recognize that entrepreneurship & the internet has a tendency to bring out the people-pleasing tendencies in even...
The future is hazy.
It’s unknowable. And that makes taking decisive action to build a stronger business much more challenging.
But we have a choice. We can either fight it–and metaphorically try to shake that damn ball until we have a complete picture of what the future is going to be.
Or we can make decisions based on the information we have, a solid understanding of our goals, and an acceptance of the uncertainty of it all.
Waiting until you have all the answers you need or want is a great way to keep spinning your wheels. While embracing uncertainty might be risky and it’s can definitely be scary, but it’s the only way we move forward.
This month, we looked at 3 different stories of embracing uncertainty. Lou Blaser told us how a big life change allowed her to look at her business in a new way and see how she could finally build the business she’d been dreaming about for years. Sarah Avenir shared how she leads herself and her team through uncertainty. And Cher Hale told us about getting clearer and clearer on her vision for life and business–and the big moves it required of her.
We’re rounding out this conversation about embracing uncertainty today by hearing from 4 more small business owners: Podge Thomas, Melissa Dinwiddie, Kat Lu, and Amy Feierman.
Each entrepreneur embraced uncertainty in a way that allowed them to move forward despite not having all the answers or a guarantee of what the future would hold.
My guess is that you’ll hear a version of situation or question you’re wrestling with right now in at least one of these stories.
You can either fight to maintain what you've got or you can ask big questions about what's next. While some business owners continue to be business-as-usual, most are wrestling with these options right now (even if they don't quite know it). Even if you didn't take a...
My guest is Cher Hale, the founder of Ginkgo Public Relations.
Cher is full of incredible stories of figuring out what she wants and taking action to make it happen—from making a big personal moving, to going full-time with her business, to embracing a bold new “why” for her business.
We talk about why she made the move from working on the Vegas Strip to getting weird in Portland, how she used retainer clients to take her business full-time, and how she rewrote some of the harmful mindsets she held. We also talk about her mother’s erotic romance novels and how Cher was inspired to make a big shift in who she serves with her business and why.
Don’t worry—this interview is completely PG.
Now, let’s find out What Works for Cher Hale!
Host of What Works
Tara is a podcaster, small business community leader, strategist, and speaker. She’s been helping small business owners build stronger businesses for over a decade.