Mindset & Identity
What’s Your Type? Why Self-Knowledge is Big Business on Social Media

What’s Your Type? Why Self-Knowledge is Big Business on Social Media

Two types of content dominate my Instagram and TikTok feeds right now. The first is users talking about different personality and developmental conditions. The second is all about personality types and astrology signs.  I’m sure some of the prevalence of this content...

Why It’s Time to Radically Rethink Goal-Setting

Why It’s Time to Radically Rethink Goal-Setting

Nothing puts a spring in my step quite like setting my sights on a new target. I’m a goal-oriented overachiever from way back. And like many overachievers, I often end up overcommitted and burnt out. About five years ago, I hit a breaking point when it came to some of...

Why I Took A 4-Month Break From Business—And What I’m Doing Next

Why I Took A 4-Month Break From Business—And What I’m Doing Next

I've run iteration or another of the same business since 2009. The business model shifted, the team changed, and the focus evolved—but one iteration flowed right into the next. But by the end of 2021, I needed to break the cycle. I realized I had built...

Money Is A Shared Delusion: Why How We Think About Money Matters

Money Is A Shared Delusion: Why How We Think About Money Matters

“Time is money.” It’s a phrase you’ve heard before. And probably a phrase you’ve accepted as truth. And it’s certainly true that there are plenty of ways that time and money relate to each other. But a few months ago, I started to wonder: Is time really money? And if...

The Inertia Of Optimism

The Inertia Of Optimism

Entrepreneurs tend to be optimists.  And that optimism inspires persistence and creative thinking—two key traits of success. But entrepreneurial optimism can also lead to sticking with an idea or a venture longer than is beneficial. Every new creative...

What Would You Make If You Had Everything You Need?

What Would You Make If You Had Everything You Need?

I've been thinking about the nature of scarcity and abundance quite a bit lately. A couple of months ago, I listened to a podcast that suggested we often mistake which side of the equation scarcity is really on. The conversation was about economy-level scarcity, but...

Taking A Break From Business: What I Wish Every Entrepreneur Knew

Taking A Break From Business: What I Wish Every Entrepreneur Knew

Do you ever get the feeling you're white-knuckling it through business ownership? Like if you just squeeze the wheel hard enough and focus on what’s in front of you, you can keep your business from ending up in a serious fender bender (or worse)? I’ve certainly felt...

Finding A Way To Take Up Space

Finding A Way To Take Up Space

Building an audience requires you to take up space. And that can be pretty difficult (even dangerous) for many of us. Whether because of gender, race, sexuality, neurodivergence, disability, or individual trauma, there is no small number of us who learned to take up...

Understanding Mindset: Trade-offs, Heuristics, and Navigating Change

Understanding Mindset: Trade-offs, Heuristics, and Navigating Change

Every choice we make has a trade-off. When I decide to lace up my running shoes and log 4 miles before work, I’m trading another 45 minutes in bed for the energy I get from moving my body before I sit down at the computer. When I choose to knock off a couple of hours...

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