Hi! I’m Tara McMullin.
I’m an independent writer, podcaster, and producer—and the author of What Works: A Comprehensive Framework to Change the Way We Approach Goal-Setting. I’m also co-founder of YellowHouse.Media, a boutique podcast production agency. My work has been featured in Fast Company, The Muse, The Startup, and many others.

The Latest
Go With The Flow: How Tracking Cash Flow Can Transform Your Business for the Better
It takes money to start a business. Money can come in the form of a loan, a credit card, a savings account, or even pre-orders. Or, time and sweat equity become a proxy for money until there’s enough cold hard cash to invest in growth. It also takes money to grow a...
Working Together: What Economics Can Teach Us About How Work Relationships Get Weird
Relationships are critical to our ability to do remarkable work. Even if you’re a hermit like me, the people who collaborate with you, inspire you, and support you are indispensable. That said, relationships are a source of stress, too—especially when it comes to...
Why Care Work is Critical to the Value of Information
Imagine that I had a set of instructions for making $1 million. My instructions fit on a single sheet of paper. Font size 12. Double-spaced. No funny business. Follow every step to the letter, and a million bucks would be yours. What would you be willing to pay for...
A Radical New Approach to Setting Goals
“I stand for critical thinking about our goals—where they come from, who or what they really serve, and how we might be taking on cultural shoulds and supposed-tos that harm us and our communities.” Learn More →