So you want to grow your small business in 2022? Awesome! But... how exactly do you do that? In the past, I would have tackled this from a purely marketing standpoint. I would have written about developing new relationships, growing your audience, and creating more...
“If it ain’t broke, don’t fix it.” I’ll be the first to admit that I sometimes “break” things just to have something to do. Everything is going along nicely but, instead of accepting the good for what it is, I pick a fight or cause a problem or just generally create...
I'm a Trekkie. I grew up immersed in Star Trek: The Next Generation. I devoured Deep Space Nine and Voyager. And while I'm not as up-to-date with the more recent incarnations, Star Trek is still an important part of my identity. Quick aside: I suspected Sean--my...
Look, I was trying to come up with a clever opening for this post--but it's just not coming to me. And the reason why is the subject of this post, so I decided not to push it. I'm full up. Overcapacity. At my limit. My guess is that you are too. The demands...
Online events are a great way to gather virtually–but they need clear purpose, structure, and communication to build relationships and create impact.
There is an overwhelming amount of information, ideas, opportunities, and advice—not to mention the headlines—coming at small business owners right now. We've been checking in and—overwhelmingly—you've told us that what you're feeling is, well, overwhelmed. I think...
Having a plan for your small business can give you a sense of control. But how do you plan when just about everything feels out of control? Our economic situation is changing rapidly—as is our public health, personal capacity, and work environments. Over the last few...
There are the things you get paid for... ...and then there are all the other things you do really well. Whether you're looking for a new revenue stream or a contingency plan, it pays to pay attention to the things you don't get paid for. Here's what I mean: every...
Seven years ago, I had my first phone call with bookkeepers for my business. I was sick to my stomach and fighting back tears. Not because they were mean––they are wonderful––but because I was scared out of my mind and embarrassed by my lack of organization. I fully...
"There's a difference between going with a muse, going with what's happening in the room... and never having a plan in the first place."–– Jason Crandell, on Yogaland That line struck me from the most recent Yogaland podcast episode with Andrea Ferretti and...
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