No One Starts A Small Business To Become A Manager

Discover The Insider Secrets Of Managing Your Time, Energy, And People

The Reluctant Manager

The Virtual Conference Designed To Help You Manage You… And All The Other Pieces of Your Business, Too

Join CoCommercial founder Tara Gentile & 5 insightful guests for The Reluctant Manager–a virtual conference on managing your time, your energy, and your people as a small business owner–on September 13, 2017.

To register for this members-only event, start your FREE 30-day trial and then pay just $14.99/month to continue your membership. No commitment. Cancel anytime.

Feeling That Small Business Crunch?

You didn’t start your small business to become a manager.

You loved the idea of working for yourself, setting your own hours, choosing your customers or clients, and feeling the freedom that business ownership can bring.

And yet, as your business has grown, you’ve realized there is a lot more to this small business game than doing the work. You’ve got to carefully manage your own time, your attention, your learning and personal growth.

You might have even brought on team members: contractors, partners, or employees who help make things work.

There’s a good chance that you’re feeling the crunch and sometimes even dropping the ball.

Feeling That Small Business Crunch?

You didn’t start your small business to become a manager.

You loved the idea of working for yourself, setting your own hours, choosing your customers or clients, and feeling the freedom that business ownership can bring.

And yet, as your business has grown, you’ve realized there is a lot more to this small business game than doing the work. You’ve got to carefully manage your own time, your attention, your learning and personal growth.

You might have even brought on team members: contractors, partners, or employees who help make things work.

There’s a good chance that you’re feeling the crunch and sometimes even dropping the ball.

Reset Your Relationship to Management

The Reluctant Manager is a virtual conference about all the ways we’re called on to manage ourselves, our systems, and our teams as business owners–even if we’d rather not!

Join CoCommercial members and a diverse group of experts as we explore:

  • How to manage your own mindset so you can seize the opportunities in front of you and realize your potential as a CEO
  • Why systems and processes can make your company a great place for YOU to work and give you the tools you need to hire when you’re ready
  • How to manage performance and expectations so the people you hire help you make more money and not eat up profit
  • What you need to do to keep your schedule in check and keep tasks from creeping into your life
  • Which roles you need to fill to keep your business growing–on your own or with others

Creator, CEO DNA™


Founder, MNIB Consulting


Creator, Impact Amplifier


Co-Founder, Oki Doki


Business Development, B


Founder, CoCommercial

The Schedule

All sessions are recorded and available as soon as a session is completed. The conference is hosted in our virtual meeting room on Crowdcast. Ask questions, chat with members, interact with each speaker. Come and go as you please between 11am ET and 6:30pm ET.

  • Welcome Session with CoCommercial founder Tara Gentile – 11am-11:20am Eastern/8am-8:20am Pacific
  • Building Strong Relationship So You Can Get The Most From Your Team with Lucus Lyons – 11:25am-12:15pm Eastern/8:25am-9:15am Pacific
  • How to Stop Suffering For Success with Lena West – 12:25pm-1:15pm Eastern/9:25am-10:15am Pacific
  • Creating the Systems You Need to Make Your Company a Great Place to Work for You with Natasha Vorompiova – 1:40pm-2:30pm Eastern/10:40am-11:30am Pacific
  • Integration Session with Tara Gentile – 3:15pm-4pm Eastern/12:15pm-1pm Pacific
  • Knowing What Hat To Wear & When with Breanne Dyck – 4:10pm-5pm Eastern/1:10pm-2pm Pacific
  • Structuring Your Day For Maximum Joy & Efficiency with Marie Poulin – 5:10pm-6pm Eastern/2:10pm-3pm Pacific
  • Closing Session with Tara Gentile – 6:10pm-6:30pm Eastern/3:10pm-3:30pm Pacific


Together, we're building the web's most dependable support network for the pioneers of the New Economy.

I’ve been a CoCommercial member for a year now. Best investment I’ve made and will continue to make for my business and for myself!

Lou Blaser

Career Coach & Founder, Second Breaks

You know they say that if you want to develop, choose your company wisely. This community has made me raise the bar so many times. When “everybody” here is going live on video, I also started to think: why not! I have not been able to find a community like this in my country.

Paivi Eerola

Artist & Educator, Peony and Parakeet

CoCommercial has changed everything for me. I was ready to quit because I just couldn’t find the level of enthusiasm I needed to grow my business. I didn’t need hand-holding. I just needed to “feel the love.”

Celina Lane

Creator, Simply Collectible Crochet

Tara possesses this uncanny ability to authentically connect with her students, empowering them with real, actionable tools to help them overcome their obstacles to achieve success. Although Tara might be teaching lessons to an audience of thousands, each student feels as if the instruction is customized specifically to them and their goals…that is something an instructor manifests or doesn’t…and Tara has it.

Michael Karsh

Co-Founder, Edios Media

I love being a part of a diverse entrepreneurial business community. I’ve often felt ahead of the curve in other communities but this one brings together entrepreneurs at every stage. This community will always remain a part of my business-building arsenal.

Patrice Perkins

Founder, Creative Genius Law

Whenever I have a business-related question, I take it to CoCommercial. Not only do I get access to Tara’s brilliance, but I am continually blown away by the generosity and smarts in this community! I always come away with great feedback, advice, and resources to dig deeper. I’ve made lasting connections here, too. A lot of my most supportive, ongoing business relationships were born in this community.

Melissa Dinwiddie

Artist, Musician, Consultant

You’re In Good Company

As a coach, consultant, designer, maker, marketer, writer, educator, producer, or founder, you’re part of a shift in how the world does business.  But since you spend a good bit of time every day working from the confines of your home office or studio, you don’t get to meet many people who “get” what you’re up to.

That can leave you feeling lonely and isolated. But worse, it can mean missing out on valuable intel, information, camaraderie, and support from entrepreneurs who are experiencing similar challenges, questions, and goals.

CoCommercial is a network of small business owners growing their businesses online & off. We give you direct access to the forward-thinking people, insider conversations, fresh thinking and trends that help you grow your business.

Jacquette Timmons helps people manage their money by managing their choices.

Elizabeth Madariaga creates beautiful & effective video learning productions.

Lacy Boggs leads the Content Direction Agency that helps people make money with content.

Cory Huff helps artists sell their work through digital marketing.

Beryl Ayn Young helps moms recapture themselves through photography.

Jenny Dopazo leads her design and UX agency, Candelita.

Get Real

It’s hard to avoid the hype whether in your Facebook feed, in endless webinars, or in the latest hot video series. Our members share what’s really working to grow their businesses, streamline their processes, and make more money. No hype, just real, honest conversations and insight.


Save Time

Gathering information and forming relationships at local events, in giant Facebook groups, or through coffee dates takes an incredible amount of time.

We make it easy to find people who are working toward similar goals, who share your most precious values, and who have visions as ambitious as yours.

Take Action

You’ve taken courses, attended workshops, and hired coaches. Some of that knowledge has paid off, some of it has yet to earn its keep. We help you stop second-guessing yourself so you can make better, more informed decisions and get to work!

CoCommercial Fills In The Gaps In Business Education

CoCommercial has saved me time by giving me a place to get quick feedback on business questions, instead of always trying to figure it all out myself (which often takes 3x as long!).

And the support I’ve gotten in CoCommercial has directly helped me sell out my group coaching program (for the first time ever)!

CoCommercial has helped me fill in the gaps on other business education by helping me develop a clear strategy and “growth style” for my business.

This saves me time, too, since I know exactly what to focus on to move my business forward. And I have more confidence in my business model/program structure.

I can’t recommend CoCommercial highly enough.

Lara Dalch

Health & Lifestyle Coach

CoCommercial Is Grounded & Optimistic

I’m based in the Fort Worth area, so connecting to a worldwide network of other digital entrepreneurs like me has meant everything to my business. The open and honest conversations in the community have been a huge help to me.

At one point, I was considering offering a new service, and I ran it by the community.

I got thoughtful responses from lots of members and we had a great discussion. My sales copy for that service directly reflected the feedback I got from the community and it has been getting a great response.

I always feel comfortable asking for feedback because I know that the community members are genuinely trying to help me. Everyone in there knows what it feels like to be a little (or a lot) lost and questioning things and so we really take the time to answer things thoughtfully and be as helpful as we can.

CoCommercial has saved me time by connecting me with other businesses who could help me that I could trust.

The members push me to think bigger and bolder, because when I’m in CoCommercial, I see other business owners pushing themselves. People think out loud and process their ideas in front of others for the benefit of everyone. There is always someone asking you – could you think bigger about this?

In CoCommercial, there is a sense of grounded optimism that is very inspiring.

Karyn Kelbaugh

Customer Research Consultant

Expensive online courses sit unused on your hard drive and provide limited opportunities for meeting people who can help support you.

Business owner groups in your local community are full of people who don’t understand that your customers and clients are global, that you often work in sweats, and that you offer services they’ve never heard of.

Free groups and forums are full of people trying to promote their own businesses and hobbyists who don’t take their businesses as seriously as you take yours.

Coaching is great but only gives you one perspective on your business and still leaves you feeling lonely when you don’t have a session scheduled.

CoCommercial fills in all the gaps so you can make better, more informed decisions about your next steps.

Access To Cutting-Edge Discussions, Ambitious Colleagues Who Think Deep And Act Fast, Plus 24/7 Support

I have to say I questioned if this community would be a good investment for me as I just pivoted my business and new to all the digital marketing.

But it has been an undeniable, “Yes.” I have received so much great advice and resources that without them I would still be lost in a sea of confusion.

If you are on a trial, I would definitely recommend joining. These people know their stuff and you would be hard pressed to find a group like this all in one place anywhere else in the internet world.

Gigi Embrechts

Photographer & Blogger, Photograph Creatively

I recently was reading through posts and responses on another online community I was invited to join. Although there were some positive notes, I noticed quite a bit of negativity and complaining. It made me leave almost immediately without participating in any conversation and thinking, these aren’t the people with whom I want to engage or spend my time.

But it also made me realize how grateful I am to be a part of CoCo with all of you who inspire me to grow, challenge what I do in positive ways, and keep me going when I’m feeling disheartened or alone.

So huge thanks and big {virtual} hugs to each and every one of you.

Katie Crepeau

Design Business Strategist, Design Affects

CoCommercial Member Benefits

  • Exclusive access to a growing global network of New Economy small business owners so you can connect with the right people & information to take things to the next level
  • Exclusive access to our app (available via the App Store or Google Play) so you can take your support network wherever you go
  • Exclusive access to our dedicated digital coworking & collaboration space so you can get answers, ideas, and inspiration—and get on your way fast!
  • Insider conversations with high-performing entrepreneurs on subjects like mindset, money, marketing, hiring, productivity, sales, and more
  • Connections to local members so you can meet New Economy small business owners close to where you live
  • Invitations to members-only events like our quarterly virtual conferences
  • Concierge service from the CoCommercial team to help you find what you need anytime you get stuck

Our Members Are Shaping The New Economy—So Are You

CoCommercial is the home of a new kind of entrepreneur.

Coaches, consultants, designers, writers, educators, and founders of companies doing business the New Economy way come together to talk about what’s really working in business today.

My name is Tara Gentile and I’m passionate about equipping today’s digital small business owners with the information, ideas, inspiration, and insider knowledge they need to change the world one customer at a time.

At CoCommercial, I’m not just the CEO–I’m also an active member. I lead discussions, host events, respond to questions, and make sure our community is as supportive as possible.


What kind of businesses belong to CoCommercial?

Our members are digital small business owners–which means they’re predominantly building legacy businesses in personal development, business consulting, design, development, legal, and finance.

They run lean companies with 1-10 team members. Their revenue is anywhere from $50k to over $1m per year.

Our members predominantly do business online. They offer courses, coach via video conference, and host events via live video. Many also have an offline component to their businesses but use digital marketing to attract new customers and clients.

How much time should I devote to CoCommercial?

It’s really up to you! Whether you regularly post in our community or attend events, or are more of an observer who chimes in when you need a hand, we’re here for you.

Many of our members check in daily to see what’s happening. But others check in once or twice a week. We send out a weekly newsletter with highlights, exclusive training, and inspiration so you don’t miss the important stuff.

What’s the commitment?

Other than showing up as your ambitious, driven, serious-about-business self and engaging in honest and open conversations, there is no commitment. You can quit anytime during your 30-day free trial, or anytime after that–no questions asked.

Where is the community hosted?

We know Facebook and LinkedIn groups can be incredibly distracting, that’s why we’ve partnered with MightyBell to host a distraction-free community on its own site. You can even download an app to keep up with the community on the go!

Is the community full of self-promotion?

Heck no! Our policy is “give first.” That means that while we don’t explicitly ban self-promotion (hey, we’re all business owners here), we ask that, on any post you make where you refer people to a blog post you wrote, a podcast episode you were on, a video you made, or an offer you have, you share something special with our community first.

Maybe you give us a behind-the-scenes look. You add on some extra information. Or you offer a clear example with one of our members.

That way all of the posts in the community are full of value, even when you’re talking about something you have to share.

What is your refund policy?

We want you to make sure CoCommercial is a perfect fit for your business and your goals. That’s why we offer a 30-day free trial to check things out, as well as concierge service to make sure you’re finding the people, conversations, and information you need to succeed. At the end of 30 days, your card will be charged for the plan you’ve chosen.

Because of the 30-day free trial and concierge service, we do not offer refunds after the trial period for either the Insider or Leader plan. However, you can cancel at any time–no commitment.

Start Your Free Trial Today & Get Access To The Reluctant Manager on September 13

When you join us at CoCommercial today, you get instant access to our network of generous business owner members and their extensive base of knowledge, experience, and expertise. Plus, you'll get an invitation to The Reluctant Manager virtual conference, a $300 value, free of charge.

Try it for 30-days at no charge. If it's a perfect fit, it's just $14.99 per month after that. Cancel anytime.