EP 180: Selling & Hosting Retreats With Writer Jennifer Louden

EP 180: Selling & Hosting Retreats With Writer Jennifer Louden

Jen hosts multiple writing retreats every year, in addition to supporting writers through her community, The Writer’s Oasis. Plus, she’s the author of 6 books—with over 1 million copies in print.

Jen and I chat about the role of retreats in her business, how far in advance she starts planning, what’s working for her right now to sell her retreats, and how she structures each event for both her participants and herself.

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EP 166: What’s Working In Live Video Broadcasting With Crowdcast Founder & CEO Sai Hossain

EP 166: What’s Working In Live Video Broadcasting With Crowdcast Founder & CEO Sai Hossain

Must See TV might be all but a thing of the past but there is still one place where appointment television is alive and kicking: live video broadcasting. Today, you can get up close and personal with your favorite brands, celebrities, influencers, and entertainers streaming places like Instagram Live, Facebook Live, and YouTube Live. Plus, you can hang out with a community of fans, ask questions, and suggest topics while you watch.

Small business owners and emerging creators are using it for big business results. Sai Hossain, founder and CEO of Crowdcast, is leading the charge. He’s taking live video broadcast beyond the webinar to build audiences, nurture relationships, and drive revenue.

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EP 159: What’s Working In Email Marketing With ConvertKit’s Isa Adney

EP 159: What’s Working In Email Marketing With ConvertKit’s Isa Adney

Despite the annual warnings that email marketing is losing its effectiveness, email continues to be a top sales driver across industries and business models. Of course, that doesn’t mean everyone uses email to drive sales the same way they did 5 years ago or that they’re using the same strategy as the business next door. How are the leading businesses using email marketing in the current environment? Isa Adney, ConvertKit’s resident educator & webinar host, has her finger on the pulse of email marketing today and shares a variety of examples of how business owners are using email marketing to their advantage—without letting consume your every waking hour.

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Go behind the scenes to find out what’s really working to run & grow a small business today.

Tara McMullin

Tara McMullin

Host of What Works

Tara is a podcaster, small business community leader, and speaker. She’s been helping small business owners find what works for them for over a decade. Her goal is to push past the hype and facilitate candid conversations about doing business in the New Economy.