Jun 4, 2019 | Culture, Customers & Clients, Networking
The Nitty-Gritty: Why social media marketing agency founder Andréa Jones doesn’t try to game the social media algorithms to build her audience and, instead, spends a lot more time behind the scenesHow she finds people to connect with, how she starts the...
May 30, 2019 | Customers & Clients, Growth
A year ago this week, I deleted about 12,000 people off my email list. That meant that my audience shrank by about 80% with the push of a button. GDPR was going into effect and, while I wasn’t caught up in the mass hysteria happening in the digital marketing...
Mar 26, 2019 | Branding, Customers & Clients
The Nitty-Gritty How Janeris Marte transformed her photography business when she went from a jack of all trades to specializing in adoptive familiesThe simple strategy Janeris uses to connect with prospectsHow she designed photography packages that perfectly align...
Mar 21, 2019 | Customers & Clients, Growth, Mindset & Identity
Imagine you want to get stronger. What do you do? If you’re like me, you’d head to the gym, grab some dumbbells, and start squatting, pressing, and curling as many times as you could until your legs and arms felt like they wanted to fall off. It turns out… more isn’t...
Mar 12, 2019 | Customers & Clients, Mindset & Identity, Money & Life, Time Management
The Nitty-Gritty: Why bodywork practitioner Mindy Totten decided to take her 6.5-day per week business and turn it into a 3-day per week businessHow specializing on a single modality helped her earn more while working lessThe internal shift Mindy needed to go through...
Feb 26, 2019 | Customers & Clients, Marketing, Networking, Sales
The Nitty-Gritty: How career coach Kerri Twigg is using LinkedIn to find clients and generate more than 30 requests for services per dayThe process she uses to vet new connections and establish a relationship with the people she connects withHow she creates content...
