Business Models Archives

EP 222: Planning & Hosting Events All Over The World With Brazenist Founder Brooke Roberts

Jul 23, 2019 | Business Models, Podcast

This week, my guest is Brooke Roberts, the founder & host of Brazenist, an online education and offline experience company helping goal-getters to future-proof, redefine success, and live a brazen life. Brazenist is Brooke’s latest venture in a line of successful businesses and a traditional career in taking people to faraway places.

You’ll hear how a high school trip to Europe helped her embrace the wide world beyond her rural Kansas hometown. You’ll also hear how an accidental career in the study abroad space helped her launch not just 1 business but 2!

Brooke and I talk about her process for planning events—whether their simple meet-ups or retreats in foreign countries. Plus, we talk about her non-negotiables and past mistakes.

EP 221: Fitting Business Into A Full-Time Travel Lifestyle With Amy Scott

Jul 16, 2019 | Business Models, Operations, Podcast

Today, I’m joined by Amy Scott. Amy is the founder of both Nomad Editorial and Nomadtopia, a hub for inspiration and resources for location independence. Amy opted out of her office job and traditional lifestyle back in 2004 and never looked back. She now keeps a home base in Buenos Aires while she travels the world with her Argentine husband. Her podcast, Nomadtopia Radio, features interviews with people living their version of Nomadtopia.

Amy and I talk about the steps she took to create a location independent lifestyle, the initial challenges she overcame, and how her life has evolved since becoming a digital nomad. We also talk about the nitty-gritty of tech, tools, and techniques it takes to live life on the road and run a business at the same time.

EP 220: Managing A Team From The Road With Kinetics Consulting Co-Founder Kate Leese

Jul 9, 2019 | Business Models, Operations, Podcast

Kate Leese is the co-founder of Kinetics Consulting, which helps electric and gas utilities create a culture of safety and preparedness.

Kate and I talk about how she made the move to full-time travel and how it impacted the way she approaches her life and work. We also discuss the logistics of working from the road, how she finds team members, the systems they use to manage projects, and how the way their team is built helps them stand out.

Ep 217: Finding A Niche Audience With Bawdy Bookworms Founder Thien-Kim Lam

Jun 25, 2019 | Business Models, Marketing, Podcast

The Nitty-Gritty: What inspired Thien-Kim Lam to develop a subscription box and virtual book club for a niche audienceHow she channeled her love of romance books and her experience selling adult toys into the subscription she would have loved to buy herselfHow she's...

EP 208: Pricing By The Numbers With Systems Saved Me Founder Jordan Gill

May 21, 2019 | Business Models, Podcast, Product Development

In this interview, Jordan and I talk about how her business model evolved into VIP weekend offerings, how her pricing strategy has evolved with it, and the numbers-driven marketing she does to support the model.

EP 204: Creating Value After Going Viral With Jennifer Johansson

May 7, 2019 | Business Models, Community, Marketing, Podcast

My guest today is Jennifer Johansson, a mixed media artist, living and working in Carbondale, Illinois. Jennifer studied art and education in college, going on to teach high school art and art history for 15 years. About 9 years ago, she was able scale back her teaching to focus more on her art.

In an effort to spool up her art business, Jen started sharing her work on Pinterest. And one day, she noticed a particular pin was sending an outsize amount of traffic to her website. Not only that, it was generating comments and emails from interested people.

But they weren’t so much interested in buying her artwork as they were in learning how to create the art they saw on Pinterest.

Jennifer spotted the opportunity—which was distinctly different than Brigitte’s!—and started to take action.

In this conversation, Jennifer and I talk about the pin that went viral, the decision to build an online course about her unique style of art, and the nitty-gritty of how she created the course. We also chat about how her business has evolved as a result of pursuing this line of business.

EP 201: Turning A Side Project Into Your Main Gig With Work Brighter Founder Brittany Berger

Apr 25, 2019 | Business Models, Money & Life, Podcast, Time Management

The Nitty-Gritty: How Brittany Berger came up with the idea for the Work Brighter newsletterHow Work Brighter evolved as she continued to work her day job—and then as she struck out on her ownWhat her current vision for Work Brighter is and how it informs her growth...

EP 199: Leveling Up Using A Simple One-Day Event With The CEO Retreat Creator Racheal Cook

Apr 16, 2019 | Business Models, Networking, Podcast, Sales, Top Episodes

Racheal Cook is the creator of Sweet Spot Strategy and the CEO Retreat.

Racheal and I talk about how she came up with the idea of the CEO Retreat, how it solved a persistent problem for her clients, and what her greatest fear about hosting the event was. We also discovered how the idea has evolved and the role it plays in her business today. Hint: it’s big!

EP 198: Finding A New Opportunity To Serve With Abundance Practice Building Founder Allison Puryear

Apr 11, 2019 | Business Models, Podcast, Product Development

The Nitty-Gritty: How a conversation at a networking event planted a seed for Abundance Practice Building founder Allison PuryearWhat the first business coaching program Allison led looked likeWhy she knew this opportunity was the right thing to pursueHow Abundance...

EP 192: Creating What You Love Using Patreon With Real Talk Radio Host Nicole Antoinette

Mar 19, 2019 | Business Models, Mindset & Identity, Podcast

Nicole is the host of Real Talk Radio, a podcast that digs deep into the lives of athletes, writers, entrepreneurs, parents, coaches, and activists. Four years into finding an opportunity to coach people who wanted a similar lifestyle to hers, she decided to make a big change.

Nicole decided to do away with coaching and digital products and just get paid to having fascinating, honest conversations with people living fulfilling lives.

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